Comparison

Popcode vs QR codes in a Mixbook or Shutterfly book

A popular way to add video to a printed photo book is to print a QR code next to each photo. Popcode does it differently: the photo itself plays the video, and the book is designed, printed and shipped in one place.

The QR code route

Photo-book companies like Mixbook and Shutterfly make beautiful books. To add video, people usually:

  • upload each video somewhere online, like YouTube or Google Drive, and copy its link;
  • turn each link into a QR code with a QR code generator;
  • place each code as a picture beside its photo in the book editor;
  • keep each video online and public for as long as the book is around.

It works, and phone cameras read QR codes without an app. The trade-offs: a code sits beside every photo, every video lives on a different service, and a printed code can’t be changed if a link stops working.

At a glance

PopcodeBook + QR codes
On the pageJust your photo, with a small symbol in the cornerA QR code beside each photo
What the viewer doesOpens popcode.app/your-book once, then points the phone at any photoScans each code with the phone camera
Where the videos liveHosted by Popcode for five years, with a reminder before it endsWherever you upload them, for as long as you keep them public
Change a video laterYes, from your account; the book keeps workingOnly by changing what the link points to, if your host allows it
Services involvedOne: design, videos, printing and shipping on popcode.appTwo or three: the book company, a video host and a QR code generator
Voice recordingsYes, any photo can play audioYes, if you host the audio file yourself

Questions

Can I put QR codes that play videos in a Mixbook or Shutterfly photo book?

Yes, many people do. You upload each video somewhere online (for example YouTube or Google Drive), make a QR code for each link with a QR code generator, and place the code as an image next to the photo in the book editor.

What is the difference with Popcode?

With Popcode there is no QR code to make or print. The photo itself plays the video when a phone points at it, the videos are hosted by Popcode, and the book is designed, printed and shipped from the same place.

What happens if a video link breaks?

A printed QR code can't be changed, so if the video it points to is moved, deleted or made private, that code stops working. With Popcode you can replace what a photo plays from your account at any time, and the printed book keeps working.

How long does Popcode keep the videos online?

Five years from the day you make the Popcode. Before that runs out, Popcode emails you so you can renew it or download your photos and videos.

Do viewers need an app for either?

No. Phone cameras read QR codes without an extra app, and Popcode runs in the phone's web browser.

Make a book that plays

Design it, link the videos and order the print, all on popcode.app.